Building authentic connections through storytelling, strategy, and data-driven impact.
With more than 15 years of experience, I help mission-driven organizations grow their reach and strengthen community trust. I specialize in crafting data-informed strategies and creative content that connect people to purpose, from healthcare and higher education to nonprofit initiatives.
Executing multi-channel campaigns across Meta, LinkedIn, and web platforms to scale audiences and drive action.
Key outcome: 25% increase in patient acquisition.
Visual Narrative
Blending high-end photography and graphic design to tell the human story behind the data.
Key outcome: High-engagement content that converts.
Impact by the Numbers
25% Increase in YoY Patient Acquisition
9,800+ Community Members on Facebook
20,000% Growth in LinkedIn Engagement
15+ Years of Mission-Driven Leadership
Featured Case Studies
Integrated Pharmacy Growth Campaign
Driving a 25% Increase in Patient Acquisition
Orchestrated a 360-degree marketing initiative to launch in-house pharmacy services. By blending digital precision (Meta Ads) with local presence (Radio, Print, and Signage), I bridged the gap between clinical services and community convenience.
Transformed complex clinical and financial data into a high-fidelity visual publication. This project required deep cross-departmental collaboration to ensure that every metric told a story of community impact and transparency.
Role: Creative Director & Editor
Result: A primary transparency tool for stakeholders and board members
Mental Health Advocacy Initiatives (May & September)
Scaling Engagement by 20,000%
Developed targeted advocacy campaigns for Mental Health Month (May) and Suicide Prevention Month (September). By using authentic visual storytelling and community-centric content, I moved the needle on local stigma and organizational reach.